The Pickled Beet launches World Cup catering in Miami

The Pickled Beet will serve catered meals for FIFA World Cup 2026 visitors and locals in Miami, where seven matches are scheduled at Hard Rock Stadium. The service targets viewing parties, hotel stays and private jets with organic menus tailored to dietary needs.

Why it matters: - Miami is set to host seven FIFA World Cup 2026 matches, and The Pickled Beet is positioning its catering business to serve fans, travelers and private aviation clients during the tournament. - The offering taps demand for at-home, hotel and event catering as crowds flock to the city and restaurant waits lengthen.

What happened: - The Pickled Beet announced World Cup catering services in Miami ahead of FIFA World Cup 2026. - The company said it will serve local fans and visitors during matches at Hard Rock Stadium, which will be renamed Miami Stadium for the tournament. - Miami’s match schedule includes four group-stage games, a match on July 3, a quarterfinal on July 11 and the Bronze Final on July 18.

The details: - The Pickled Beet says its menus use fresh local organic ingredients and are delivered for viewing parties at homes, Vrbo rentals or hotels. - Menu options include breakfast, lunch, snacks and fine-dining meals designed to avoid restaurant crowds. - The company says all menu items can be prepared for dietary preferences and allergies. - The Pickled Beet also offers customized private aviation catering for private jet travelers. - Featured dishes include the Everything Board with cured meats, cheeses, dips, dried fruits, house-made pickled vegetables, chocolates, nuts and multi-grain crackers. - Other menu items include the Key West Shrimp Cocktail, Mojo Marinated Lechon Asado, Grass-Fed Filet Mignon and freshly baked Decadent Chocolate Brownies sold by the dozen. - Chef Elizabeth Willard, founder and CEO of The Pickled Beet, said the company is excited to bring its 100% organic chef meals and snacks to World Cup fans in Miami. - A full menu is available in the company’s catering menu.

Between the lines: - The launch extends The Pickled Beet’s existing pitch around personalized, organic, medically tailored food into a high-profile sporting event. - The company’s emphasis on local ingredients, allergy accommodations and private jet service suggests it is targeting affluent and health-conscious customers as well as general fans. - The World Cup gives the South Florida company a chance to turn a global event into a localized premium catering opportunity.

What’s next: - The Pickled Beet is expected to fulfill catering orders throughout the tournament window in Miami. - The company’s broader service area includes Miami-Dade, Broward and Palm Beach counties. - The Pickled Beet says it will continue offering custom weekly meals, chef experiences and events beyond the World Cup.